Reports
Liberty Safe Denver
Search locations, programs…
2 Alerts
1 sync warning 1 listing error
Active Alerts (2)
Search Console data delayed — last pull 38h ago
Liberty Safe Denver · GSC API · Check credentials
Resolve →
Apple Maps phone mismatch — (720) vs (303) prefix
Liberty Safe Denver · Business Listings · Birdeye
Fix →
5.1.H Reports
SEO Rankings
SEO Rankings
Search Console
Web Analytics
Google Business Profile
Leads & Calls
Reviews
Business Listings
Staff only Staff only · Phase 2
5.1.FT
Date Range
Location
Compare To
Actions
Staff only
Updated Mar 28
★ "All locations — rollup" is staff-only Staff only
5.1.R1
Keywords tracked
47
+3 new this period
Top 3 positions
8
+2 vs prior period
Top 10 positions
19
+4 vs prior period
Avg. position
14.2
Improved from 18.7
5.1.R1a
Position distribution
Top 3 (8)
4–10 (11)
11–20 (12)
21–50 (10)
51+ (6)
5.1.R1b
Top 10 keywords — 12-month trend
Current period
Previous period
5.1.R1c
Keyword rankings
All (47)
Improved (18)
Declined (5)
New (3)
KeywordPositionChangeVolumeLocal Pack90-day trend
liberty safe dealer denver1720Yes
safe store denver2+31,300Yes
gun safe denver co3+1880Yes
home safe installation denver5+7590No
fireproof safe near me7+42,400Yes
liberty safe showroom8+2320No
safe delivery and installation14+9480No
buy liberty safe colorado18−2210No
best gun safe 202634+116,600No
safe repair denver42−5110No
Showing 10 of 47 keywords · Load all keywords
5.1.R2
Clicks
1,247
+18% vs prior period
Impressions
28,400
+12% vs prior period
Avg. CTR
4.4%
+0.6pp vs prior period
Avg. position
12.8
Improved from 15.1
5.1.R2a
Clicks & Impressions — 12-week trend
Clicks (left axis)
Impressions (right axis)
5.1.R2b
CTR by position bucket
Pos 1–3
4–10
11–20
21–50
51+
5.1.R2c
Top queries
QueryClicksImpressionsCTRPosition
liberty safe dealer denver1872,4007.8%1.2
safe store near me denver1343,1004.3%4.7
gun safe denver981,8005.4%3.1
fireproof safe denver co762,1003.6%7.2
liberty safe store colorado621,4004.4%5.8
8 more queries · Show all
5.1.R2d
Top pages
PageClicksImpressionsCTRPosition
/safes-for-sale3128,2003.8%8.4
/ (homepage)2875,1005.6%4.2
/gun-safes1984,4004.5%6.1
/safe-installation1423,8003.7%9.3
/contact1082,9003.7%11.2
3 more pages · Show all
5.1.R2e
Device breakdown
Desktop 62%
Mobile 34%
Tablet 4%
Country breakdown
US 97%
Canada 2%
Other 1%
5.1.R3
Sessions
3,847
+22% vs prior period
Users
2,914
+19% vs prior period
Avg. engagement
2m 14s
+12s vs prior period
Bounce rate
38.2%
−4.1pp vs prior (↓ better)
5.1.R3a
Sessions — 90-day trend
Current period
Previous period
5.1.R3b
Traffic channels
Organic Search 48%
Direct 24%
Referral 12%
Paid Search 9%
Social 5%
Email 2%
5.1.R3c
Top pages by pageviews
PagePageviewsAvg. timeBounce
/ (homepage)1,2841:4232%
/safes-for-sale8763:1424%
/gun-safes5432:4828%
/contact3210:5218%
/about1981:3442%
/safe-installation1672:2131%
5.1.R3d
New vs. returning users
2,187 New (75%)
727 Returning (25%)
5.1.R4
Search impressions
12,400
+31% vs prior period
Map impressions
8,700
+24% vs prior period
Website clicks
487
+18% vs prior period
Direction requests
142
+9% vs prior period
5.1.R4a
Impressions trend — search vs map
Search impressions
Map impressions
5.1.R4b
User actions after finding listing
5.1.R4c
Discovery vs. direct searches How new customers find you
9,200
Discovery searches (74%)
3,200
Direct searches (26%)
Discovery searches indicate how well your SEO attracts new customers.
5.1.R4d
Photo performance
234 photo views
6 photos uploaded → View Media tab
⚠ Businesses with 10+ photos get 2× more profile views. Add 4 more photos to reach this threshold.
5.1.R5
Total leads
67
+14% vs prior period
Phone calls
43
+8% vs prior period
Calls answered
38 (88%)
+3% answer rate
Avg. call duration
4:12
+0:34 vs prior period
5.1.R5a
Leads by source
Website form (28)
Phone call (23)
Chat/SMS (9)
Email (4)
Social (3)
5.1.R5b
Call volume — 12-week trend
Answered
Missed
5.1.R5c
Lead list
DateNameSourceTypeStatusAssigned
Mar 27John MartinezWebsite formSafe consultationNewMike B.
Mar 26Sarah KimPhone callInstallation quoteContactedMike B.
Mar 25Robert ChenChat/SMSPricing inquiryQualifiedMike B.
Mar 24— missed callMissed callUnresolved
Mar 23Lisa ParkWebsite formDelivery questionClosed-WonMike B.
5 more leads · Show all
5.1.R5d
Call logCall recordings via Twilio/GHL
DateTimeCallerDurationOutcomeRecording
Mar 272:14 PM(303) 555-78216:42Answered — consultation▶ Play
Mar 2611:30 AM(720) 555-33443:18Answered — quote▶ Play
Mar 244:45 PM(303) 555-90120:00Missed
Mar 2210:08 AM(720) 555-11878:14Answered — purchase intent▶ Play
More calls · Show all
5.1.R5e
Pipeline funnel (GHL)Staff-configurable
New
28
28
Contacted
18
1864% conversion
Qualified
12
1267% conversion
Proposal
7
758% conversion
Closed-Won
4
457% conversion
5.1.R6
Overall rating
4.6
Stable vs prior period
Total reviews
84
+7 this period
Response rate
91%
+5% vs prior period
New reviews
7
+2 vs prior period
5.1.R6a
4.6
★★★★★
84 total reviews
5.1.R6b
Review volume — 12-month trend
5-star
4-star
3-star
1–2 star
5.1.R6c
Recent reviews
Mar 26Google★★★★★Done
"Best safe dealer in Denver — huge selection and the staff really knows their product…"
Responded Mar 26
Mar 23Google★★★★★Needs response
"Wait time was over 30 min on a slow day. Safe quality is great but staffing could improve…"
Respond in GHL →
Mar 20Google★★★★Overdue (6 days)
"Staff was rude when I called to ask about a trade-in. Won't be returning…"
Respond in GHL →
Mar 18Facebook★★★★★Done
"Great selection and very helpful team. My Liberty 30L arrived on time and looks incredible…"
Responded Mar 18
Mar 15Google★★★★Done
"Good prices, parking is a bit tight but otherwise a great experience…"
Responded Mar 16
5.1.R6d
Review sources
Google (4.6 ★)
71
Facebook (4.8 ★)
9
Yelp (3.5 ★)
4
5.1.R7
Listings synced
52
Stable vs prior period
Accuracy score
94%
+2% vs prior period
Listings found
48 / 52
Active listings
Suppressed duplicates
3
−1 vs prior (fewer is better)
5.1.R7a
Listing accuracy by field
5.1.R7b
Listing coverage by directory
Google Business ProfileActive ✓
Bing PlacesActive ✓
Apple MapsActive ✓
FacebookActive ✓
YelpActive ✓
Yellow PagesActive ✓
FoursquarePending
MapQuestActive ✓
5.1.R7c
Full directory listing table
DirectoryStatusNameAddressPhoneLast sync
Google Business ProfileActive✓ Match✓ Match✓ MatchMar 28
Bing PlacesActive✓ Match✓ Match✓ MatchMar 27
Apple MapsActive✓ Match✓ Match⚠ Mismatch → FixMar 25
FacebookActive✓ Match✓ Match✓ MatchMar 28
YelpActive✓ Match✓ Match✓ MatchMar 26
Showing 5 of 52 directories · View all
5.1.R7d
Duplicate suppression log3 duplicates suppressed
Preventing conflicting information in search results across 52 directories.
DirectoryDuplicate URLSuppressedStatus
Google Business Profilemaps.google.com/…old-listingFeb 12Suppressed ✓
Yelpyelp.com/biz/liberty-safe-coJan 28Suppressed ✓
Yellow Pagesyellowpages.com/…denver-safeMar 14Pending
5.1.ENT When "All locations — rollup" is selected, KPIs aggregate across all locations, charts show program-level data, tables gain a "Location" column, and a Location Comparison ranking table appears at the top of each report. Staff and enterprise/agency views only.