Your Liberty Safe dealer network continues strong growth this quarter. Network-wide organic traffic reached 42,800 sessions — a 24% increase over the prior period, driven primarily by strong SEO gains in Phoenix (+34%), Chicago (+28%), and Denver (+22%). Fifteen new keywords entered the top-10 positions across the network, with "fireproof safe near me" and "gun safe installation" showing the strongest movement.
Lead generation is up 18% with 312 total leads across 12 active dealers. Phoenix leads the network with 41 leads, while Tampa continues to underperform with only 8 leads and declining traffic. We recommend a focused optimization push for Tampa — their content hasn't been updated in 6 weeks and two negative reviews remain unresolved.
Two new dealers are actively onboarding: Portland (Step 4 of 8 — kickoff call scheduled) and Nashville (Step 2 of 8 — business verification). Both are on track for April launch dates.
| Dealer ↕ | Status | Traffic ↕ | Leads ↕ | Calls | Rating ↕ | Top 10 KW | Cost/mo | Trend |
|---|---|---|---|---|---|---|---|---|
| Denver | Active | 4,210 | 34 | 28 | 4.6 ★ | 19 | $1,250 | |
| Portland | Onboarding | — | — | — | — | — | $600 | |
| Seattle | Active | 3,870 | 29 | 22 | 4.4 ★ | 16 | $1,250 | |
| Phoenix | Active | 5,120 | 41 | 35 | 4.8 ★ | 22 | $1,250 | |
| Dallas | Active | 3,440 | 26 | 19 | 4.2 ★ | 14 | $600 | |
| Atlanta | Active | 2,890 | 21 | 17 | 4.7 ★ | 18 | $1,250 | |
| Tampa ⚠ | Needs attention | 1,240 | 8 | 5 | 3.2 ★ | 4 | $600 | |
| Chicago | Active | 4,680 | 38 | 31 | 4.5 ★ | 21 | $1,250 | |
| Nashville | Onboarding | — | — | — | — | — | $600 |
| Rank | Dealer | Traffic | Traffic Δ | Leads | Lead Δ | Rating | Top 10 KW | KW Δ | Score |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Phoenix | 5,120 | +34% | 41 | +22% | 4.8 | 22 | +5 | 94 |
| 2 | Chicago | 4,680 | +28% | 38 | +20% | 4.5 | 21 | +4 | 90 |
| 3 | Denver | 4,210 | +22% | 34 | +15% | 4.6 | 19 | +3 | 88 |
| 4 | Seattle | 3,870 | +18% | 29 | +12% | 4.4 | 16 | +2 | 82 |
| 5 | Atlanta | 2,890 | +14% | 21 | +9% | 4.7 | 18 | +4 | 76 |
| 6 | Dallas | 3,440 | +10% | 26 | +7% | 4.2 | 14 | +1 | 72 |
| 12 | Tampa ⚠ | 1,240 | −8% | 8 | −12% | 3.2 | 4 | −2 | 24 |
| Invoice | Date | Amount | Locations | Status | |
|---|---|---|---|---|---|
| #E-1047 | Mar 1, 2026 | $13,600.00 | 14 | Paid | View breakdown ▾ |
| #E-1031 | Feb 1, 2026 | $12,400.00 | 12 | Paid | View breakdown ▾ |
| #E-1015 | Jan 1, 2026 | $12,400.00 | 12 | Paid | View breakdown ▾ |
| Dealer | Step | Progress | Status | Days active | Est. launch |
|---|---|---|---|---|---|
| Liberty Safe Portland | 4 of 8 | 50% |
Kickoff scheduled | 4 | Apr 8 |
| Liberty Safe Nashville | 2 of 8 | 25% |
Business verification | 2 | Apr 15 |
| Priority | Item | Type | Status | Assignee | Created | Updated |
|---|---|---|---|---|---|---|
| High | Tampa dealer optimization — performance review needed | Performance review | Awaiting action | Jane Doe (MS) | Mar 20 | Mar 25 |
| Normal | Spring promotion campaign — update all dealer sites | Content update | In progress | MarketSnare team | Mar 15 | Mar 26 |
| Normal | Q2 product catalog — 3 new safe models to dealer pages | Content update | Scheduled Apr 5 | MarketSnare team | Mar 22 | Mar 22 |
| Normal | Co-op reimbursement documentation — March due Apr 10 | Admin | Reminder | Sarah Mitchell | Mar 1 | Mar 26 |
| Low | Request: add video to Denver dealer page | Enhancement | Open | Unassigned | Mar 24 | Mar 24 |
| Dealer | Issue | Priority | Status | Days open | |
|---|---|---|---|---|---|
| Tampa | 2 unresolved negative reviews (1-star, 2-star) | High | Needs response | 6 | View dealer → |
| Dallas | GBP listing hours showing incorrect Saturday hours | Normal | In progress | 2 | View dealer → |
| Denver | Request: add new Liberty 30L product category | Low | Open | 1 | View dealer → |